Reduce Chargebacks with AI-Powered, Industry-Leading Early Fraud Detection

With a subscription to Sertifi’s digital authorization solution, you’re backed by Kount, the industry-leading provider of fraud prevention and chargeback management solutions. Used by 16,000+ Sertifi
customers, Kount’s advanced fraud tools help detect risky cards early and reduce chargebacks.

Every IHG property will be set up with advanced fraud tools at no additional cost. With the power of Kount, your Sertifi annual subscriptions will pay for themselves within the first 60 days.

The Kount Difference: Battle-Tested Artificial Intelligence

Block fraudsters
Increase booked revenue
Reduce manual effort
Protect your reputation

Connected to Identity Trust Global Network

This is one of the largest networks in the fraud space, seeing 60 billion interactions annually, making Kount’s machine learning engine intelligent and powerful.

Built with Two Types of Machine Learning

Kount is the only fraud solution provider that utilizes two types of machine learning to automate accurate decisions with the greatest efficiency possible.

Supervised Machine Learning

Supervised machine learning looks at a user’s past actions. A history of bad behavior – such as filing chargebacks, requesting refunds, or defaulting on loans – can erode trust.

Unsupervised Machine Learning

Unsupervised machine learning looks at the user’s current attributes. Understanding characteristics like types of devices or number of email addresses can help gauge potential risk.

How the Sertifi + Kount Advanced Fraud Tools Integration Works

Why Early Detection Is Critical

Hotels are a prime target for fraudsters. In fact, according to AHLA, as much as 55% of all card fraud in the U.S. takes place within the hospitality industry. It’s critical to stay ahead of attacks.

Criminal Fraud

When a fraudster makes a purchase with your hotel using a stolen credit card

Card Testing Fraud

When a fraudster tests stolen credit cards with authorizations to see if the cards still work

Account Takeover Fraud

When a fraudster accesses customer accounts to drain points or make purchases