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Optimizing Costs with SertifiPay

In this video series, Sertifi's director of enterprise payments, Mike Ryan, walks you through the ways you can process and save with SertifiPay, Sertifi's #1-rated, hospitality-tailored processor.

With our unique combination of features, properties are cutting their card fee burden by as much as 80-90%.

Financial Reconciliation


00:20

How reconciliation works in SertifiPay

02:13
How SertifiPay transactions appear in bank statements

02:45
How to use the SertifiPay batch settlement report

03:32
How to post transactions to the PMS

Cost Savings


00:25

How SertifiPay reduces downgrade fees

01:36
How credit card transactions are priced

02:56
Visa's rate table and how to use it

04:07
Non-qualified/key-entered rates versus SertifiPay eCommerce rate

05:02
ACH fees versus card fees

06:10
Using the SertifiPay cost-savings calculator

ACH Payments

SertifiPay customers save as much as 80% on processing costs by adding our ACH (eCheck) payment option, since ACH fees are .5% compared to card fees of 3% on average.


00:17

Types of ACH payments and usage recommendations

01:39
The benefits of SertifiPay ACH "pull" payments

04:02
How to configure and use ACH from your Sertifi portal

05:30
ACH fees versus card fees

* Surcharging rules and regulations vary by state, country, or individual customer. Please reference our terms and conditions here.

Surcharging

SertifiPay's surcharging feature enables users to charge their guests an extra fee to cover credit card processing fees. Should payers want to opt out of the surcharge, ACH is offered as an alternative payment method.


00:11

What is surcharging

01:49
Surcharging demo (merchant POV)

05:35
Surcharging demo (payer POV)

08:30
How surcharging appears in SertifiPay reports

Statement Reading

We often see merchants paying higher-than-necessary card fees due to improper processes – and worse, these fees are buried in their statements, so they don’t even notice them. With SertifiPay, you can transform your workflow into a secure ecommerce approach, helping you lower those fees by up to 20%.


00:29

Why you need to closely review your statements

01:23
Reviewing your statement and identifying downgrades (higher fees)

05:39
How lodging businesses get downgraded

06:40
Non-qualified/key-entered rates versus SertifiPay eCommerce rate

3-D Secure

3-D Secure (3DS) ensures a seamless payment experience by only requiring additional authentication for high-risk transactions. Processing cards through a 3DS-enabled system also shifts fraud liability from the merchant to the cardholder and issuing bank if a chargeback arises.


00:13

What is 3-D Secure (3DS) cardholder authentication

02:19
How does 3DS work

04:37
3DS demo and how it works with SertifiPay

07:06
Real-world examples of 3DS at work

 

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