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SertifiPay Redefines "Open for Business" for New Resort

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Opportunity

Before opening its doors, Marriott Frenchman’s Reef Resort could start generating revenue with advance deposits for meeting and event bookings. Without a physical location, PMS, or merchant identification (MID) yet in place, its property management company, Aimbridge Hospitality, needed an electronic method to process payments.

When a new solution was needed, Farshid Jaberi, Aimbridge’s director of transitions operations, merchant processing, made his first call to Sertifi. Since other Aimbridge properties use the platform for authorizations and payments, he already had familiarity and a positive experience with the platform.

The Sertifi Solution


By implementing SertifiPay, the property:

✅ Started finalizing business before their grand opening.


Within a week, the resort’s sales director was ready to collect and process advance deposits with SertifiPay thanks to an easy implementation process and hands-on support from the Sertifi team.

“Sertifi has made us so much more efficient. Teams no longer need to wait for property openings to finalize meetings and events, and deposits come back quickly and securely,” said Jaberi. “We’re excited to roll out SertifiPay to other properties.”

✅ Simple, secure payments for faster revenue.


Powered by Stripe, Sertifi’s online payment processor, SertifiPay, allows for fast, contactless payments and is available worldwide.

Now, from any location, he is efficiently sending deposit requests – and as a team of one, efficiency can't be underestimated. Resort customers have also been pleased with how easy and convenient submitting payments has been with Sertifi.

✅ Increased security and PCI compliance.


With Level 1 PCI compliance and other baked-in security measures, Aimbridge could trust SertifiPay to protect sensitive payment details.

“SertifiPay has let us generate revenue before we’ve even opened our doors. With the ability to process payments online, our team can work from any location, and our customers have an easy, secure way to send advance deposits.”

FARSHID JABERI, DIRECTOR OF TRANSITIONS OPERATIONS – MERCHANT PROCESSING