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Sertifi’s Payments Toolkit

Payments are a vital part of any business, and how you process them can make all the difference to your company’s revenue stream. 

In this blog post, you will find a compilation of Sertifi’s most impactful articles covering all-things payments. You’ll find payment processing tips and tricks, best practices, instructions on how to make the most of each transaction, expert advice from our payments team, and more. Feel free to browse the page and learn ways to maximize revenue!

SECURITY AND FRAUD PREVENTION

Fraud continues to be a costly concern for the hospitality and travel industry. Fortunately, new ways to proactively protect your business are becoming available every day. Learn more about 3-D Secure (3DS), a newer standard you can adopt to secure online payment transactions and reduce the risk of unauthorized charges.

Push payments like ACH and wire transfers are a great choice for hotels due to their convenience and cost savings, but most hotels lack the proper security when sharing payment instructions with clients. Sertifi payment expert, Mike Ryan, lays out the facts on how important it is to securely request and accept ACH payments, so you don’t accidentally have thousands of revenue routed to fraudsters.

CHARGEBACKS AND DISPUTES

As the hospitality industry grows within the digital sphere, you become more vulnerable to fraud and chargebacks. In fact, of the $3 trillion in revenue the hospitality industry generates each year, 5-6% (or $150 billion) of that revenue is lost. Read on to learn how to get ahead of the trends.

Proactively preparing for chargebacks is essential to protect your revenue and reputation. Sertifi's enterprise payments consultant and former Elavon and U.S. Bank leader, Jennifer Ferrell, is sharing her top best practices to reduce chargebacks and win disputes.

PAYMENT PROCESSING SAVINGS

In this installment of our hotel payment processing blog series, we discuss ways to make card-not-present transactions easier, more secure, and less costly.

There are several ways a hotel can capture payments when a guest isn’t physically present, but that doesn’t mean they’re all good ways to do it. Merchant-Initiated Transactions (MITs) not only cost you more to process; they’re also extremely difficult to defend in the case of chargebacks. Read on to learn why.

Debating if ACH payments are right for you? Read on to better understand your options and how ACH can help you reduce your overall payment costs.

CUSTOMER CONVINENCE

In case you missed it: here's a recap of the second session of The Hotel Office Masters Series, in which industry experts discussed ways to deliver a more seamless agreement and payment experience for staff and guests.

“At the beginning, we were just using Sertifi for credit card authorization forms, but now it’s so much more. We can take a card payment, we can take an ACH payment, we can send out contracts – and it’s user friendly and better for everyone having it all in one place.” - Director of Credit and Group Billing, Fairmont Scottsdale Princess

If you’re already accepting bank payments by sending out wiring instructions, you should still consider ACH to better meet your customers’ varying needs and preferences. Read on to better understand the benefits ACH can offer you and your customers.

PCI COMPLIANCE

PCI DSS is mandated for any business that handles cardholder data. Are you in compliance today? Check out this post to understand the requirements.

Learn more about common violations and which ones vendors like Sertifi can help with.

PCI certification can enhance your company’s PCI compliance. Although the two may sound similar, and in many cases are, there are subtle differences between the two. We break it down.

MEET SERTIFI

We sat down with the Sertifi payments team to discuss the importance of accurate payment processing in the hospitality industry, how customers can benefit from our solutions and expertise, and what the payments team does to make sure you win as many chargeback disputes as possible.

We’re so excited to announce that Sertifi has ranked #1 on Hotel Tech Report’s Global Best Payments Processing Software list in the 2024 HotelTechAwards! See what our users have to say about our award-winning payment solutions.

Sertifi’s authorization and payment solutions have a common link: a credit card. However, how and why our customers should use these solutions is quite different. By better understanding their differences, common use cases, and more, we’ll help you discover how to maximize their benefits.

Sertifi now has a payment glossary - a living document that houses payment-related terms recorded to help you decipher the world of payments and set you up for success. Soon, you will be speaking payment lingo like a pro.

 

Looking at this list, it's clear how important it is to understand how your payments are being processed to make the most of your revenue stream. Good thing Sertifi’s payment solution can help you get more out of payment processing than just the process.

Are you ready to accelerate revenue with a better workflow? Get in touch with our team today.

About the author

Mimi McNulty

Mimi McNulty is a Marketing Generalist at Sertifi. While she makes a point to have a pulse on all things Sertifi, Mimi is responsible for the company's social media channels, event coordination, and blog. She also assists with content creation, creative marketing, content strategy, and internal marketing ventures. Mimi is a communication enthusiast with a passion for storytelling and media relations.